Hi, I am Edna J. White

Speaker, Teacher & Author

I am a survivor, I am a mother, a teacher, a speaker, a life purpose coach, a business evangelist, a successful real estate broker, and best selling author. I pushed through all the stuff and used my experience to guide others to do their inner work to heal and break old patterns to their lives on purpose and make a business that makes money and gives them the freedom they want. I am also a podcast host. Listen in at Keeping it Real on Purpose !

What Do I do?
The expert who works with women who have achieved financial success but are still unhappy and stuck not knowing the next step.    

As a Life Coach, I help you tap into your full potential, find direction, and accomplish your goals. You are born with unique talents, desires, and motivations; I coach to bring those amazing qualities in alignment with your goals and bring a strong sense of purpose and direction to your everyday life. With proven tools and techniques, my clients get to discover their true self, their true desires, and manifest the life of their dreams.

Take your life, career, business, or relationships to the next level!

Contact me to learn more about taking the next step towards changing the rest of your life!

I know you’re probably thinking. You’ve read countless of books about entrepreneurship, watched hundreds of hours of YouTube videos, and maybe even purchased a course or two from one of the best known “gurus”. Why would this time be different? I coach and lead minority business owners to market domination through the restructuring of their lives and reorganization of their companies. Edna White has created a leading training program aimed at minority business owners to help them conquer their business, income, and life.  Here’s what you’ll get when you book sessions with me:


We’ll work together to establish your goals and determine the best way for you to get started.

Personalized Strategic Plan

We’ll find the best solution considering your unique needs, experience and skills.

Step By Step Plan

No more guesswork; you’ll know at each moment what you have to do next.


I’ve made many mistakes over the years. Let me help you avoid them in your own business & life.

Solid Foundation

You’ll learn how to create a real business that solves people’s problems.


The only ethical way of making money is by helping others. You’ll learn how to achieve that goal.

Contact me today!

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